Fatigue Management
Orca automatically tracks how often your customer advocates are being used to ensure those customers are not overused. Orca's fatigue management runs in real-time so you never have to worry about spreadsheet tracking.
Orca is a customer marketing and reference management application built 100% native to Salesforce®. Designed to bring structure and insights into your program. Dive down to learn more.
Orca is an intuitive, easily adoptable, and flexible platform directly on the Salesforce ecosphere - built for Marketing, Sales, Customer Success, and more
Centralize your program and workflows to enable company-wide connectivity.
A native Salesforce application which conforms to the same security settings and sharing rules that you have already created within Salesforce, no integrations required.
References have more than an 80% likelihood of influencing a B2B purchasing decision. The highest influence rate of any marketing activity.
Orca Workflows optimize important processes such as nominations and advocate requests by streamlined communication, the scheduling of events, and gathering feedback. These automations ensure you spend more time nurturing advocates to close more deals.
Keeping your advocacy program active, structured, and healthy
Orca automatically tracks how often your customer advocates are being used to ensure those customers are not overused. Orca's fatigue management runs in real-time so you never have to worry about spreadsheet tracking.
From auto-approval rules for nominations and advocate requests to streamlined scheduling, Orca's workflow automations ensure you are spending time nurturing advocates and closing more deals.
With Orca nominations, you can quickly tag activities, products, and frequency usage limits. Our components help streamline the process to cut time and increase efficiency of nominations.
From finding the ideal advocate for your speaking engagement to getting a reference call setup, Orca enables you to locate, request, and engage your customers in the activities your organization needs.
Advocacy is more than just reference calls. Sharing content is another significant portion of customer marketing that usually goes un-recognized. Orca makes it lightning fast to find applicable content and share links with your advocates.
Want to record referrals? Or maybe track the efficiency of a referral campaign? Orca can integrate with any tool in Zapier to help streamline those processes, or with a few clicks, record them manually and directly within SFDC.
Being able to quickly and clearly communicate your program's KPIs to executives to get alignment and further buy-in is always top-of-mind. Thats why we created a simple KPI dashboard for you to track and compare Win Rate, Deal Velocity, and ASP.
The Orca Hub is your colleague's best friend. Real-time updates within the hub provide visibility on both nomination and advocate requests.
Real-time has never been more important which is why Orca's native reports and dashboards help you increase win rates and reduce kinks within your advocate program instantaneously.
The benefits you can trust to ensure your advocates are happy and engaged.
Accelerate adoption through a fully integrated experience
Centralized communications to streamline cooperation
100% native means no compliance or security risks
Streamline your implementation with our fully integrated support center
Take a look through our blog help get a better idea how to launch and run a successful advocate program today.
The best end-of-year gift for a B2B client will depend on the specific relationship and the preferences of the client.
Customer advocacy is the act of actively supporting and promoting the interests of customers within a company.
Customer advocacy is the practice of actively and deliberately working to ensure that the needs and preferences of your customers are being met, and that their overall experience with your company is positive.